Barbara Takle Carpenter

Barbara Takle Carpenter is Principal Consultant and Owner of Takle Consulting Group, LLC. From discovery to ideation, her work improves the understanding of audiences and engagement. She is a data analyst and fact-checker for TheLending, vetting survey data and providing industry insight into consumer personal finance habits.

After earning her master’s degree in Sociology and bachelor’s degree in Criminal Justice, she worked for leading market research agencies directing sales and consumer engagement for major accounts. With a well-earned reputation as a global market research innovator and leader, she has guided strategy, category penetration, multi-country expansion, opportunity identification, ideation, and new product testing for Fortune 500 companies and high-profile brands.